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Selling From Home: How 3M Retrained Sales to Support Global Demand

· Sales and Marketing

The COVID-19 pandemic has been wreaking havoc on Malaysia businesses since March when most states began closing “non-essential” businesses and issuing “stay at home” orders.

As the reality of the pandemic sank in, it quickly became apparent that COVID-19 would have a major impact on the financial performance of most companies.

What was not clear back in March and April was exactly how significant the impact of COVID-19 would be and how long the economic disruption would last. When public companies released their quarterly financial results in April, most withdrew forward financial guidance for the balance of 2020 because of the exceptional uncertainty caused by the pandemic.

Case:

3M is in a unique position to provide personal protective equipment (PPE) to the world. Go behind the scenes with Andy Moldenhauer, Chief Product Owner of CRM at 3M, to learn how 3M is managing its sales teams from home. Watch the webinar and discover how 3M is:

  • Prioritizing customer and community relationships
  • Solving for speed – with inside sales and field reps working from home
  • Leveraging the power of one platform and Customer 360
  • Getting PPE to the people faster
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